It’s National Make-a-Will Month—perfect timing to unpack the 2025 Trust & Will Estate Planning Report. Learn what’s driving legacy gifts, what’s holding donors back, and how your nonprofit can turn insights into impact. Continue reading Redefining Legacy: Insights From the 2025 Trust & Will Estate Planning Report
National Make-a-Will Month: How to Support Donors in Planning Their Legacy
August is National Make-A-Will Month—the perfect time to ease your donors’ concerns, offer simple tools, and show how estate planning can be an act of love for their families and the causes they care about. Continue reading National Make-a-Will Month: How to Support Donors in Planning Their Legacy
Ditch the Pitch: 4 Ways to Tell Your Nonprofit’s Story So Donors Want to Support It Forever
When you talk about your nonprofit, do donors feel a real connection? Learn four storytelling strategies that spark emotion, build trust, and inspire long-term support. Continue reading Ditch the Pitch: 4 Ways to Tell Your Nonprofit’s Story So Donors Want to Support It Forever
5 Script Starters & Solutions for When Donors Express Concerns About Making a Gift
Donor conversations don’t always go as planned—especially when concerns or hesitations come up. Today we tackle five common donor concerns and provide practical ways to respond with empathy, clarity and confidence, so you can keep the momentum going and help donors feel good about their giving decisions. Continue reading 5 Script Starters & Solutions for When Donors Express Concerns About Making a Gift
New Tax Law: What’s Staying, What’s Changing and What It Means for You [Plus, Get Your Free Download!]
Discover how the new tax legislation reshapes charitable giving—from tax brackets and deductions to estate planning and corporate giving—and what it means for your nonprofit’s fundraising and donor strategies.Continue reading New Tax Law: What’s Staying, What’s Changing and What It Means for You [Plus, Get Your Free Download!]
Giving USA 2025: Inside the Numbers – Plus A Look Back and A Look Ahead
Americans gave a record $592.50 billion to charity in 2024. Where did all that money go—and what does it mean for your fundraising strategy? We break down the latest Giving USA data and share tips to help you finish the year strong.Continue reading Giving USA 2025: Inside the Numbers – Plus A Look Back and A Look Ahead
Keep Your Planned Giving Team So Happy They’ll Never Want to Leave: 5 Best Practices
Great planned giving staff are hard to find—and even harder to replace. Here’s how to keep yours happy, motivated, and in it for the long haul. Continue reading Keep Your Planned Giving Team So Happy They’ll Never Want to Leave: 5 Best Practices
How to Build a Planned Giving Marketing Program That Drives Engagement and Results
If your planned giving marketing feels busy but not effective, there’s a better way to connect—and it doesn’t necessarily mean doing more. It means taking a thoughtful, sustained approach. Continue reading How to Build a Planned Giving Marketing Program That Drives Engagement and Results
Free Download: Use This Letter to Build Love (and Loyalty!) With Your Donors
Want to show your donors they’re more than just a contribution? Learn how to craft a letter that thanks them for who they are—not just for what they give. Continue reading Free Download: Use This Letter to Build Love (and Loyalty!) With Your Donors
It’s Mental Health Awareness Month. How to Take Care of Yourself When Things Are Uncertain
When life feels uncertain and the pressure’s piling on, it’s easy to put yourself last. With May being Mental Health Awareness Month, it’s a perfect time to check in, slow down and show yourself a little care. Continue reading It’s Mental Health Awareness Month. How to Take Care of Yourself When Things Are Uncertain
Cut Through the Noise: 3 Smart Strategies To Amplify Your Nonprofit’s Message
Feel like your nonprofit’s message is getting lost in the noise? You’re not alone. With so many causes out there, it’s harder than ever to stand out. But the good news? There are simple ways to rise above the clutter and connect more deeply with your donors. Continue reading Cut Through the Noise: 3 Smart Strategies To Amplify Your Nonprofit’s Message
Seeing the Long View: How to Help Your Board Embrace Planned Giving
Your board cares deeply about the mission—but planned giving might still feel like a mystery or a maybe-later. With the right stories and a fresh approach, you can turn that hesitation into vision—and help them see just how powerful legacy giving can be. Continue reading Seeing the Long View: How to Help Your Board Embrace Planned Giving
Lost Legacies: What Every Nonprofit Needs to Know and Do About Beneficiary Designations
Did you know your nonprofit could be missing out on donor gifts—without even realizing it? A quick check (and a simple donor conversation) might uncover funds already meant for you. Here’s how to find and claim them, ensuring your donor’s legacy isn’t lost. Continue reading Lost Legacies: What Every Nonprofit Needs to Know and Do About Beneficiary Designations
It’s National Volunteer Month: 3 Reasons It’s Worth It to Celebrate Your Volunteers
In April we celebrate the unsung heroes of the nonprofit world – volunteers. They are among your organization’s most loyal supporters, which also makes them important candidates for deeper involvement in fundraising, including planned giving. For National Volunteer month, we have three reasons why you should celebrate your volunteers and two ways to show them gratitude. Continue reading It’s National Volunteer Month: 3 Reasons It’s Worth It to Celebrate Your Volunteers
Donor Trust in Nonprofits: How To Build It and Why It’s Important
Trust is the cornerstone of most relationships. But how do you build it with your donors? Learn what matters most to donors, the trust indicators they value, and proven strategies that can strengthen donor confidence in your nonprofit. Continue reading Donor Trust in Nonprofits: How To Build It and Why It’s Important