Let’s take a deep dive to see how and where Americans gave in 2021, according to a study from Giving USA. Plus, with the first half of 2022 behind us (and the stock market and GDP not looking as promising), get recommendations on navigating the latter half of 2022. Continue reading Giving USA 2022: Inside the Numbers
In fundraising, an objection is almost always better than indifference. Yes, objections can drive your conversation off track and can certainly be frustrating, but objections are also a sign of a prospect who’s listening and considering. Continue reading 8 Strategies to Try When a Prospect Says “No Thanks”
When a donor returns a reply device from your print mailing or downloads a digital guide from your website, you can make a connection. Knowing that your time is valuable, we’ve crafted starter copy for your follow-up. Continue reading How to Write a Donor Appreciation Letter
The American Council on Gift Annuities has released a new schedule of suggested maximum gift annuity rates for gifts established on or after July 1, 2022. Get all the details from our senior gift planning consultant, Lynn M. Gaumer, J.D.Continue reading [Special Update] New CGA Rates Released
For years, open rate was the go-to metric for email performance. It was easy to measure, easy to test and it provided a helpful starting point for gauging donor interest. So without it—or rather, with every Apple email looking “opened”—what’s a marketer to do? Continue reading Soooooo, Should I Care About Email Open Rates Anymore?
HubSpot reports that 67% of Boomers watch YouTube and 44% of Boomers visit YouTube daily. Here’s how to connect with a key audience where they are. Continue reading Baby Boomers Love Video (Psst: So You Should, Too)
Getting planned giving and estate planning concepts in front of donors regularly is critical…and you don’t have to have a huge budget to do it. Continue reading 10 FREE Ways to Ask for a Planned Gift
The AFP ICON conference, put on by the Association of Fundraising Professionals, is the world’s largest conference for professional fundraisers. Some 3,000 attendees from five continents gathered. Here are five top conference takeaways. Continue reading Don’t Miss These Takeaways from the AFP ICON Conference
A recent report shows that trust not only influences whether a donor will give, it also influences how much they give. Here are some ways to build trust. Continue reading Just 18.5% of Donors “Highly Trust” Charities. So, What Do We Do?
Supply chain hurdles don’t define everyone’s decisions. Marketers who plan and remain flexible are successfully navigating this moment. Here are the secrets to their success. Continue reading As Supply Chain Woes Continue, Smart Marketers Are Doing This
The American Council on Gift Annuities has released a new schedule of suggested maximum gift annuity rates for gifts established on or after July 1, 2022. Get all the details from Stelter’s Senior Gift Planning Consultant, Lynn Gaumer, J.D.Continue reading [Special Update] New Charitable Gift Annuity Rates
In our roles as planned giving fundraisers, we get to support donors as they make the trek from mission-lovers to legacy givers. Stelter recently spent time mapping this journey, identifying five unique phases. Continue reading How to Move Your Donors on a Journey From Interested to Invested
Complex or high-risk assets can be difficult to navigate. The key is to success is having a clear, cohesive gift acceptance policy. These resources can help. Continue reading Is Your Gift Acceptance Policy in Tip-Top Shape?
April is Financial Literacy Month. Here’s a free tool for fundraisers to join the conversation. Continue reading [Free Download] Help Donors Value Their Estate in 3 Easy Steps
When you honor the humanity of the people you’re talking to and the people you’re talking about, you can tell a more authentic story. Continue reading The Evolution of Nonprofit Storytelling: Why Words Matter
