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SPECIAL UPDATE: 100 Years of Giving!! And Working Towards the Next 100 Years!

Last week…February 16th to be exact…marked an important day for fundraisers and nonprofits everywhere! On this day, hundreds of nonprofit fundraisers, administrators and advocates from around the country went to Capitol Hill for the ‘100 Years of Giving DC Fly-In’! Why is this important to you? 2017 marks the 100-year anniversary of the income taxContinue reading SPECIAL UPDATE: 100 Years of Giving!! And Working Towards the Next 100 Years!

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How to Talk with Prospects: KISS

The great investor Warren Buffett says companies that use excessive jargon and technical models in their communications are companies investors should avoid. “They obviously don’t want me to understand their business,” he said. The Oracle of Omaha has also written much about how he writes his annual reports: “One unoriginal but useful tip: Write withContinue reading How to Talk with Prospects: KISS

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We’re Not in the Business of Sales, Here.

I couldn’t get to sleep the other night and while channel surfing I stumbled on Glengarry Glen Ross. I always love to watch Alec Baldwin’s character Blake’s hilarious (yet painful) soliloquy where he drives home the point: “A.B.C. Always Be Closing.” While Blake’s foul language and my laughter didn’t do much to help me sleep,Continue reading We’re Not in the Business of Sales, Here.

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Listen and Learn: Using the ‘Tuesday Call’

I was talking with a friend the other day who’s in a typical nonprofit situation—a one-person planned giving shop. He’s tasked with not only the important job of traveling and meeting with planned giving prospects and donors to close gifts for his great organization, but also managing the marketing efforts and trying to sort outContinue reading Listen and Learn: Using the ‘Tuesday Call’