We all have a tendency to gravitate toward the latest shiny new thing. Today’s technologies ring a shiny bell? While it’s true that technology has enabled us to target communications with donors and prospects in ways we never thought possible, even a few short years ago, they can overwhelm. Then we throw out the shinyContinue reading How to Meet Your Donors & Prospects Where They Are
New year, new trends. Early on last year, we called out some 2018 planned giving marketing trends. And we’re back to do it again. So, what’s in store for planned giving in 2019? 1. The Donor Journey The idea of a journey is not new, but returning your focus to this simple methodology could be aContinue reading Planned Giving Trends to Watch this Year
Is this the year that it’ll happen, when your planned giving program grows into what you always knew it could—and should—be?
Yes, with a little planning, of course… Continue reading What You Need to Have a Successful Planned Giving Program in 2019
We are back. After a long holiday weekend, recharging with family and friends, I hope you are feeling ready to take on 2019.
Now, I could talk about how yet another year has come and gone all too quickly. I could talk about how much we’ve learned and how our industry has changed over the course of 2018, which is all important. But today, I’d rather show you […] Continue reading Top 3 Webinars of 2018
The season of giving and receiving is here. Instead of wrapped gifts and glad tidings, however, let’s reflect on the season in a way that speaks to our business. The reciprocal nature of giving and receiving with donors, of building relationships with them that last throughout every season and through the years. The Fundraising EffectivenessContinue reading The 3 Things Your Donors Really Want
Today we welcome back a special guest on the blog: Stelter’s Senior Technical Consultant, Lynn Gaumer, J.D. Lynn returns to share a special IRA update. When it comes to marketing the IRA charitable rollover, is January the new December? Christopher Hoyt, Professor of Law at the University of Missouri-Kansas City School of Law, seems toContinue reading What You Need to Know About IRAs Right Now