Recently, we were lucky enough to have Russell James, J.D., Ph.D., CFP® join us for our webinar series. He shared his latest research in our webinar Why Cash Is Not King In Fundraising: Results From 1 Million Nonprofit Tax Returns. He uncovered the secret to fundraising growth—and it’s not cash. 3 Things to Think AboutContinue reading This is the Secret to Fundraising Growth
How do you capture the attention of your donors in a world crowded with marketing messages? Writing marketing materials that resonate with your donors is not an easy feat. Whether these messages are print or digital, the challenge and competition remain great. To help you, we’ve compiled some pointers from our editorial team at Stelter.Continue reading 10 Tips to Write Better Marketing Materials
Today we welcome back a special guest to the blog: Stelter’s Senior Technical Consultant Lynn Gaumer, J.D. Lynn returns to share 6 tips to minimize risk to your charitable gift annuity progam. The recent increase in the suggested maximum CGA rates is a win for donors and nonprofits. Annuitants will receive a higher percentage ofContinue reading Minimize Risk to Your CGA Program
Stewardship is the reason people give. It’s often a buzzword in our industry. But how exactly should you steward your donors? Cultivate strong donor relationships by showing— and telling—your donors how much your organization values them and the impact they are making. A handwritten note still goes a long way, but many nonprofits are lookingContinue reading How to Steward Your Donors
As a nonprofit professional, you know that things are changing all the time, from your board to your budget. But what about your planned giving marketing program? Change is hard. Repeating the same marketing program year after year is the easy, safe choice, but it also makes it difficult for your program to grow. AndContinue reading Change the Plan: How to Refresh Your Planned Giving Program
“You never know until you ask,” right? This old saying has never been more relevant than it is today. Just think about it: How many surveys do you receive from your favorite brands? Your nonprofit should be no different. Nearly 30 years ago, Stelter’s first survey hit donors’ mailboxes. A lot has changed with ourContinue reading 3 Dos and Don’ts of Surveying
