Go on a journey with Jeremy Stelter as he walks us through four crucial lanes your nonprofit needs for a balanced marketing strategy and a successful gift planning program. Continue reading A Balanced, Thoughtful (and Productive!) Planned Giving Program Starts With These 4 Marketing Lanes
Dear Fundraiser: How To Write a Cover Letter I’ll Actually Read (Sincerely, A Society Member)
Legacy donors have made an expression of trust and commitment to your cause. If they were to tell you what they want from your next communication, these five things would top the list. Continue reading Dear Fundraiser: How To Write a Cover Letter I’ll Actually Read (Sincerely, A Society Member)