Today we welcome Senior Content Specialist, Mari O’Grady, to provide tips on writing donor stories that will inspire readers to contemplate just how impactful their own legacy could be..
Continue reading Shared Identity, Inspiration and Autonomy in Storytelling for Higher Ed
Let’s be honest: The likelihood of directly receiving a planned gift because of what you write, in a marketing solicitation for example, no matter how eloquently presented, is, well, low. “Huh?” you might be asking yourself. “Then why am I reading this?!” Stay with me. Continue reading How to Write Planned Giving Materials That Engage Your Donors
Stories invite people to listen. Better yet, impact stories invite people to feel. Here are four ways to start building your nonprofit’s impact story reserve. Continue reading Effective Storytelling: 4 Ways to Get an Impact Story
