Philanthropic psychology is a new concept—so if you haven’t heard of it—you aren’t alone. It’s the study of how people love people. Learn what the science behind Phil Psych means for your donor relationships and how you fundraise. Continue reading How To and Why You Should Love Your Donors (the Philanthropy Psychology Way)
The Real Impact of 2020 on Fundraising: What We Lost, What We Gained
The natural experiment forced on us by COVID-19 has pushed everyone to pivot and think differently. The planned giving world was no exception. Here’s how the recent past can direct our fundraising future. Continue reading The Real Impact of 2020 on Fundraising: What We Lost, What We Gained