The risks of not investing in a “thank you” strategy outweigh the typical arguments of no time, no budget and no ROI. Let’s look at a few key wins of saying thanks. Continue reading Does Your Fundraising Include These Two Powerful Words?
What Great Gift Planning Programs Have in Common: Meet the National Standards
The goal? Develop fundamental best practices for creating sustainable, well-constructed gift planning efforts at any organization, regardless of size, scope or history. The output? Sixteen standards, a checklist of best practices, plus tools and links that put the practices into action. Continue reading What Great Gift Planning Programs Have in Common: Meet the National Standards
What Makes Donors Give? The Science Behind the “Yes!”
From initial outreach to stewardship, feed donors a constant diet of Yes! emotions. Here’s how, according to a research from Stelter and behavioral science experts. Continue reading What Makes Donors Give? The Science Behind the “Yes!”
[FREE IMAGES] How to Celebrate National Philanthropy Day
No matter how busy your nonprofit is this time of year, don’t miss out on the opportunity to thank your donors while spreading awareness for your cause this National Philanthropy Day. Snag your free social images here. Continue reading [FREE IMAGES] How to Celebrate National Philanthropy Day
What Kind of Donor Journey Are You Delivering?
Earlier this year, I shared the primary three stages of the donor journey. Today, I’m back with the final two stages. As you may recall, the donor’s journey starts off similarly to the buyer’s journey—but can conclude with two additional destinations: donation and believer. Your nonprofit’s ultimate goal is to help your donors reach theContinue reading What Kind of Donor Journey Are You Delivering?
[FREE IMAGES] Last-Minute Ways to Thank Your Donors
Hard to believe we’re two days away from Thanksgiving. Your office chatter, like ours, has probably temporarily turned from planned giving to potlucks. Whether you’re enjoying goodies or tying up plans for Giving Tuesday: Press pause and give thanks to those who support your nonprofit’s works through every season. We’re not talking anything big hereContinue reading [FREE IMAGES] Last-Minute Ways to Thank Your Donors
How to Steward Your Donors
Stewardship is the reason people give. It’s often a buzzword in our industry. But how exactly should you steward your donors? Cultivate strong donor relationships by showing— and telling—your donors how much your organization values them and the impact they are making. A handwritten note still goes a long way, but many nonprofits are lookingContinue reading How to Steward Your Donors