AI can organize information, but it can’t replace human connection. Learn how nonprofits can protect the authenticity, accuracy and integrity of donor stories in an AI-driven world.Continue reading Protecting the Integrity of Donor Stories in an AI World
National Make-a-Will Month is almost here. Need a quick way to participate? Download our free Quick Start Toolkit with ready-to-use social posts, website copy and email messaging to help you raise awareness and engage supporters throughout August. Continue reading National Make-a-Will Month: A Quick Start Toolkit for You
No spouse. No kids. No obvious heir. For a growing number of your donors, that’s not a gap—it’s an opening. Here’s how to help them see your mission as the legacy they leave behind. Continue reading Their Legacy, Your Mission: Engaging Single, Childless Donors in Planned Giving
The next legacy donor in your database may never have made a gift. Discover why thanking supporters for their connection to your mission—not just their donations—can make a lasting impact.Continue reading The Power of Gratitude: Why Thanking Everyone Is a Smart Choice
What if your donors didn’t have to choose between making an impact today or leaving a legacy tomorrow? Blended giving helps connect the two—and it may be easier to start those conversations than you think. Explore simple ways fundraisers can spot opportunities, break down silos and build stronger donor relationships through blended gifts.Continue reading Blended Giving: How to Connect Today’s Gifts with Tomorrow’s Impact
What happens when your team is given time to give back? Take a look inside our Volunteer Time-Off program and see how volunteering strengthens connections, builds community, and creates opportunities for deeper, long-term support.Continue reading A Look Inside Our Volunteer Time-Off Program—and Why It Matters
News today from the American Council on Gift Annuities. High CGA rates are staying put. Here’s what nonprofits need to know.Continue reading High Gift Annuity Rates to Remain in Place
Sometimes all you need is the right moment to reach out to a donor. Explore key dates in our 2026 calendar that can inspire thoughtful notes, meaningful conversations and creative ways to celebrate your supporters.Continue reading Your 2026 Donor Engagement Calendar: Dates Worth Celebrating
A donor just said ‘yes’—what happens next can make all the difference. Discover how to turn their generosity into a lasting connection.Continue reading After the Ask: 3 Critical Steps When a Donor Says Yes
August is National Make-A-Will Month—the perfect time to ease your donors’ concerns, offer simple tools, and show how estate planning can be an act of love for their families and the causes they care about. Continue reading National Make-a-Will Month: How to Support Donors in Planning Their Legacy
Let’s be real—planned giving can feel intimidating. But with the right guidance, it doesn’t have to be something donors shy away from. Here’s how to ease their concerns and get them thinking, “I can do this!” Continue reading 5 Reasons Your Donors Aren’t Considering a Planned Gift (Yet!)
Go on a journey with Jeremy Stelter as he walks us through four crucial lanes your nonprofit needs for a balanced marketing strategy and a successful gift planning program. Continue reading A Balanced, Thoughtful (and Productive!) Planned Giving Program Starts With These 4 Marketing Lanes
Forty percent of the success of your planned giving marketing efforts depends on one thing—your audience. Sounds important. Are you dedicating the time and energy to ensure you get it right? Continue reading Your Planned Giving Marketing Success Starts Here: The “Who”
Did you see the eclipse on Monday? It was a short moment in time that felt meaningful to millions across North America. The experience will likely be one many remember for years to come. What about your nonprofit? Are you creating moments like these for your donors? Are you asking your donors about their special moments? Grabbing on to those small, special moments with donors can leave an enduring impact on your donor and your nonprofit. Continue reading How to Nurture the Beauty of Small yet Special Moments With Your Donors
The digital revolution has rendered linear marketing obsolete and replaced it with a more organic, donor-driven experience. The Donor Pyramid is a thing of the past. Here’s what you can do. Continue reading Bye-Bye Donor Pyramid. Today’s Marketing Funnel Looks Like This.
