The AFP ICON conference, put on by the Association of Fundraising Professionals, is the world’s largest conference for professional fundraisers. Some 3,000 attendees from five continents gathered. Here are five top conference takeaways. Continue reading Don’t Miss These Takeaways from the AFP ICON Conference
In our roles as planned giving fundraisers, we get to support donors as they make the trek from mission-lovers to legacy givers. Stelter recently spent time mapping this journey, identifying five unique phases. Continue reading How to Move Your Donors on a Journey From Interested to Invested
For this annual post I went back to our full selection of webinars—which we’ve archived since 2009. I picked five that you simply must see. Continue reading Top 5 Webinars: Commit an Hour to Get Better at Your Job
Going from point A (introductions) to point B (gift finalization) is not an aimless pursuit; follow the most direct route that gets all of you to the final mutual and rewarding destination. Here are 5 ways to stay on course. Continue reading Prospects Lost? Give Them a Road Map to the Gift
Last week in D.C., nonprofit fundraisers came together to discuss the latest trends, explore issues and share insights at the ANA DC Nonprofit Conference. Here are 5 key themes to help you get caught up. Continue reading 5 Themes From the ANA DC Nonprofit Conference
Earlier this year, I shared the primary three stages of the donor journey. Today, I’m back with the final two stages. As you may recall, the donor’s journey starts off similarly to the buyer’s journey—but can conclude with two additional destinations: donation and believer. Your nonprofit’s ultimate goal is to help your donors reach theContinue reading What Kind of Donor Journey Are You Delivering?