Go on a journey with Jeremy Stelter as he walks us through four crucial lanes your nonprofit needs for a balanced marketing strategy and a successful gift planning program. Continue reading A Balanced, Thoughtful (and Productive!) Planned Giving Program Starts With These 4 Marketing Lanes
How do you get your donors and prospect to believe in their worth? By redefining “worth” and “value” and employing these four strategies. Continue reading Getting Donors to Believe in Their Worth: 4 Tips and Why It’s Worth It
Sadly for us, no one reads or remembers everything we send. When you start to worry that your materials are becoming repetitive, remember that repetition in marketing is a good thing. Continue reading Repetition Is Powerful: Why Frequency Makes Your Marketing More Effective
From Oct. 18 to 24, the critical documents that we talk about every day get their moment in the news cycle. We’ve pulled together tips to make the most of your donor outreach. Continue reading Estate Planning Awareness Week Is Oct. 18-24. Let’s Prep for Outreach.
