Today is the day of love—perfect for those in nonprofit fundraising. Because when you strip away the technical layers of our work, the essence of what we do is build relationships with those we love—our supporters and donors. And you can deepen your relationships by tuning into their love language. Continue reading Let’s Talk Donor Love: The 5 Love Languages and Planned Giving
What aspect of your marketing mix can often go quietly overlooked, but actually makes the most difference where it counts? You guessed it: Audience selection. So, if you’re wondering why your results aren’t what you’d like them to be, start with your list. Today I’ll be sharing why, where and how to find the right audience. Plus, level up your list with my 3 pro tips below. Continue reading How to Select the Right Audience for Your Planned Giving Marketing
