President Signs Retirement Plan Legislation into Law (Plus, Get Your Free Download)

The president just signed new retirement plan legislation into law­, commonly called Secure 2.0, the new legislation builds on SECURE Act of 2019.  It aims to further expand Americans’ ability to save for retirement and increase their options for doing so. Stelter Senior Gift Planning Consultant, Lynn M. Gaumer, J.D., explains what this means for you and for your donors.Continue reading President Signs Retirement Plan Legislation into Law (Plus, Get Your Free Download)

6 Ways Planned Giving Scares Your Donors (And How You Can Ease Their Fears)

Whether you’re a fundraiser guiding your donors through a tricky situation, or a donor scared to look their future (and death) in the eye—let’s face it—planned giving can be a bit frightening. Here are six reasons donors often feel scared about committing to a planned gift and what you can do to ease their fears. Continue reading 6 Ways Planned Giving Scares Your Donors (And How You Can Ease Their Fears)

Say Less, Earn More: The Power of Brevity in Planned Giving Marketing

Thousands of brands compete daily for attention. As a fundraiser, your job is to inspire your donors to solve a problem—they want to do more good, their estate is disorganized, they want to avoid a tax hit—while recognizing that they have other priorities. Here’s why keeping your message concise helps you stand out. Continue reading Say Less, Earn More: The Power of Brevity in Planned Giving Marketing